Showing posts with label Concord Toyota. Show all posts
Showing posts with label Concord Toyota. Show all posts

Tuesday, May 3, 2011

Text CC600 to 69050 and Win a Toyota Camry!


Want to win a new 2011 Toyota Camry? Well, now is your chance to do so. Charlotte Motor Speedway and Toyota Motor Corp. are celebrating their partnership by giving fans a chance to compete and win a new ride during pre-race ceremonies for the Coca-Cola 600. All that you have to do is to text CC600 to 69050 to be automatically entered to compete to win a 2011 Toyota Camry.

Toyota of Concord, the leading Toyota car dealer in Concord, NC, will be participating at the Charlotte Motor Speedway for the Coca-Cola 600 Weekend of Events as the exclusive Toyota dealer. In addition to the new 2011 Toyota Camry, there are other prizes to be won. 52 contestants, in honor of the 52nd running of the Coca-Cola 600, will be randomly chosen in a special competition on the morning of the May 29 Coca-Cola 600 at the Toyota Pit Pass display. 

All 52 competitors will be monitored as they take their Camry for race day with a cooler full of Coca-Cola, grill, charcoal and groceries.  Four of them who finish the fastest will compete again and the winner will be acknowledged as a part of pre-race ceremonies in front of the crowd prior to the NASCAR Sprint Cup Series race. The fan with the fastest time will win the car. Doesn't it all sound very exciting!

To learn more about this competition and your eligibility, rush to Toyota of Concord or log on to our Toyota of Concord website. Visit Toyota of Concord for all your new Toyota or used car buying needs. Also check our Hot on the Lot special online that take your car buying experience to new heights. Happy Participating! 

Tuesday, March 1, 2011

Toyota ‘100 Cars for Good’ Program to begin March 7th!

Toyota of Concord is please to announce Toyota's 100 Cars for Good Program!

Q: What is Toyota 100 Cars for Good?

A: Toyota’s 100 Cars for Good program is a Facebook-enabled philanthropy initiative whereby Toyota will give 100 Cars in 100 Days to 100 deserving charitable organizations.

Q: Why is Toyota giving cars to charity?

A: Toyota believes that motor vehicles, and the mobility they provide, contribute to the betterment of society. They can be particularly impactful in enhancing the good works of charitable organizations in local communities, fulfilling their transportation needs to help extend the reach and efficiency of their good works.

Q: How will winners be determined?

A: Daily winners will be determined by popular vote on a dedicated Facebook application. Each day, 5 charities will have the opportunity to win. The organization receiving the most votes at the end of the day will receive a car. The four runners-up will receive $1,000 cash.

Q: Who is eligible to win a car?

A: In order to be eligible for consideration, organization must be a verified 501c3. Organizations with religious or political missions will not be eligible.

Q: How and when do organizations apply to participate?

A: Organizations will apply through submission of an application on the Toyota 100 Cars for Good Facebook page. Applications will be accepted beginning March 7, 2011 and will remain open until March 21, 2011, or until 5,000 applications have been received.

The application will require such information as:

  • Name of organization
  • Mission of organization
  • How they would use the vehicle to enhance their good works
  • Vehicle selection (Prius, Tacoma, Tundra, Highlander Hybrid, Sienna, Sienna Ramp Van)
  • A brief statement explaining why they should be considered.
  • Category in which their charity work should be included (e.g. environment, education, safety, etc.)

Q: Which vehicles will be available for winners to choose?

A: Winners can choose from one of the following six Toyota vehicles:

  • Prius
  • Highlander Hybrid
  • Tacoma
  • Tundra
  • Sienna
  • Sienna Ramp Van

These vehicles were selected by Toyota based on our experience with donating vehicles to charitable organizations.

Q: How will the 500 finalists be selected?

A: Finalists will be selected by an independent, 3rd party panel of experts in the areas of Philanthropy and Corporate Social Responsibility.

Q: What criteria will the panel use in selecting the 500 finalists?

A: Consideration will be given to applicants’ needs, potential impact of vehicle use, geographic diversity, diversity of populations served, and diversity of organizations’ missions.

Q: Who is eligible to vote?

A: Members of the general public with a Facebook account will be eligible to vote on a daily basis.

Q: How many times per day can a person vote?

A: Participants will be able to submit one vote per day for the 100 day contest period.

Q: When will voting begin? How long will it last?

A: Voting is scheduled to begin March 9, 2011. Each day for 100 days, 5 organizations will be eligible for voting. At the end of each day, a winner will be determined and a car awarded. The following day, 5 new organizations will compete for votes. This process will continue for a period of 100 consecutive days (including all weekends and national holidays).

Q: Can the general public nominate a charity for participation?

A: The general public cannot directly nominate a charity for consideration. However, they can alert their charity about the program and the organization can then apply directly by submitting a form on the Toyota Facebook page.

Q: When will the winners receive their vehicles?

A: Once notified, winners will receive their vehicle within 90-120 days.

Q: What will winners have to do to take delivery of the vehicle?

A: Vehicle winners must pay for vehicle registration and provide proof of insurance before vehicle delivery. Winners may also be asked to participate in a vehicle delivery ceremony at a Toyota dealer in their local area.

Q: Can winners add options and accessories to their vehicles prior to taking delivery?

A: No. In order to facilitate the vehicle ordering process, award vehicles will be of a predetermined color, spec, and content level.

Q: What if I don’t have a Facebook account?

A: At this time, votes will only be submitted via Facebook. You can easily open a Facebook account by going to www.facebook.com. All you need is an email address to get started.

Q: What if a charitable organization does not have a Facebook account? Will they still be able to participate?

A: Either the charitable organization, or an individual acting on behalf of the charitable organization, must have a Facebook account in order to submit an application through the Toyota USA Facebook page. Toyota will provide all finalists with a ‘Social Media’ kit to help them enhance their social media presence during the contest period.

Thursday, December 2, 2010

Toyotathon Goes Social!!!

We're excited to announce that we're breaking new ground by introducing Toyotathon to the world of social media!
We've created a targeted and concentrated program to encourage consumers to spread the word about Toyotathon. 


During "Toyotathon Shareathon" interested consumers will be encouraged to spread the word about Toyotathon via Twitter.   


A lucky 2,000 people will be rewarded with the opportunity to earn a $500 prepaid debit card, assuming they purchase a new Toyota during the defined promotional period. From December 8th thru December 11th, 500 consumers will be able to Tweet about their plans for a new Toyota and get a certificate redeemable for a $500 prepaid debit card after they purchase or lease their new Toyota


At noon PT on each of those four days, 500 certificates will be given to the fastest people who Tweet about their intentions to buy a new Toyota. This turn-key Shareathon promotion is separate and above any of the existing incentive programs that are currently in place for Toyotathon. Dealership personnel do not need to redeem anything nor activate any certificates. Consumer activation of the program takes place on a website.

How it works:
Starting December 1st, we will tease the promotion. We will have digital ad banners on auto endemic websites where in-market shoppers are doing their research. We will also have mentions on auto blogs to start to spread the news of the $500 offer. All banners will link to the
butatoyota.com home page. There, people can research current offers, and find out more about the Shareathon program. Then, on December 8, the program goes live. ToyotathonShareathon.com will generate 500 unique, coded certificates per day for four days. A total of 2,000 unique certificates will be issued. No additional certificates will be available, nor are they transferable. Customers will qualify for the $500 if they do all three of the following:

• Are lucky enough to get a unique certificate
• Purchase or lease a new Toyota from Dec 8 through Jan 3. (No Toyotathon purchases prior to Dec 8 qualify)
• Submit for their redemption no later than Feb 1, 2011

Consumers do not need to bring the certificates to the store, although we suspect many will. Please remember, the dealership personnel do not need to take any action with these certificates. Customers will submit their VIN numbers online for redemption purposes. All debit cards will be mailed directly to customers' homes. We're rewarding word of mouth, ensuring at least 2,000 tweets and building a lot of buzz. Toyotathon is now officially entering the digital age and
we're proud to be the first with this kind of offer!

Ho