- Hendrickcars.com is the sponsor of Jimmie Johnson’s #48 car
- Dirt track race broadcast live on HBO Pay-per-view with 1M viewers
- 11 NASCAR Sprint series drivers including Jimmie Johnson and Jeff Gordon will participate plus other drivers from the Nationwide, IROC, Indy and other series
- Four military charities will benefit from the HBO proceeds: Wounded Warrior Project, Intrepid Fallen Heroes Fund, Operation Homefront, and Fisher House
